Nobody owns the Bitcoin network much like no one owns the technology behind email or the Internet. Bitcoin transactions are verified by Bitcoin miners which has an entire industry and Bitcoin cloud mining options. While developers are improving the software they cannot force a change in the Bitcoin protocol because all users are free to choose what software and version they use.
While there is certainly the possibility of making short-term profits in Bitcoin, many market participants are viewing an investment in Bitcoin as a long-term play. If the cryptocurrency were to eventually become a favored form of global payment and remittance, there is no telling just how high prices could go. Some have even suggested that the price of Bitcoin could hit $50,000 in 2018 and eventually $1 million.
Then two things happen. New transactions are added to the Bitcoin blockchain ledger, and the winning miner is rewarded with newly minted bitcoins. The miner also collects small fees that users voluntarily tack onto their transactions as a way of pushing them to the head of the line. It’s ultimately an exchange of electricity for coins, mediated by a whole lot of computing power. The probability of an individual miner winning the lottery depends entirely on the speed at which that miner can generate new hashes relative to the speed of all other miners combined. In this way, the lottery is more like a raffle, where the more tickets you buy in comparison to everyone else makes it more likely that your name will be pulled out of the hat.
How hard are the puzzles involved in mining? Well, that depends on how much effort is being put into mining across the network. The difficulty of the mining can be adjusted, and is adjusted by the protocol every 2016 blocks, or roughly every 2 weeks. The difficulty adjusts itself with the aim of keeping the rate of block discovery constant. Thus if more computational power is employed in mining, then the difficulty will adjust upwards to make mining harder. And if computational power is taken off of the network, the opposite happens. The difficulty adjusts downward to make mining easier.